Ольга Соловйова

Head of Strategic Havas Media Ukraine

31.01.2024 Digest

Havas Media Ukraine, RAZOM GROUP and IAB Ukraine present a new digest “Digital Cases 2023”. The project contains a report for the fourth quarter of 2023 on current activities in the digital market. The authors have collected only non-standard cases, which were grouped into blocks for ease of perception: examples of partnership placements, special projects, and situational marketing. More details about key trends and the most striking examples are provided in each section.